top of page

New Year Better Business

  • Writer: Leigh Fowler
    Leigh Fowler
  • Dec 28, 2017
  • 1 min read

Isn't it exciting to see the possibilities of a new year?

It is also a great time to take inventory and make tweaks and changes.


New Year - Marketing Review:

Review your Basic Branding

  • Redesign or reorder business cards

  • Review & update your website. Look at your services and hours and contact information and test the hyperlinks to social media etc

  • Standardize your company email. One standard font, color, and signature

Reprint or Redesign Printed Collateral

  • Brochures or postcards

  • Presentation folders

  • Giveaways: T-shirts, Magnets, Travel Mugs, etc

Social Media

  • Choose 2-3 platforms that best fit your audience and your business and commit to spending time on each.

  • Increase your posting and research best times to post Example - Instagram posting should be 1-2 times per day

  • Use the same profile pic on your social media platforms. Its brand consistency and makes you easily recognizable

  • Facebook Business - Update or complete your “about” page

  • Facebook Business - Pin a post –you can keep the most important or current info at the top of your feed

  • Post when your fans are online - Pay special Attention to your Facebook Insights



Recent Posts

See All
Get on the Same Page with Business Goals

Does Everyone on Your Team Know the Goal? Your company may have a goal. But does everyone on your team know what it is? * The owner knows the goal. * Management knows the goal. * But does the receptio

 
 
 

Comments


bottom of page